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If you ask a marketer or business owner what you want most in this world, they will probably tell you that they want “more customers”. But what often puts business owners on the list after their customers? Most site traffic is something that can be considered as a dream of business owners. If you are one of these people, we must say that there are many ways in front of you that you can increase traffic to your website.
Advertising is an important way to increase site traffic
This is very clear. Social media ads and screen ads (try to be smart ads!) Are all great ways to attract visitors, build your brand and show the site to people?
If you are hoping that more high quality traffic to your site will lead to more sales, you should target the words that express the intention to sell the business. Yes, we can say that the competition is over these words.
Use social media to increase traffic
One of the best ways to increase your site traffic is to use social media channels to promote your content. Twitter is ideal for short, obscure and tempting links, while a Google+ promotion can help your site in personal search results and seems to be especially effective in B2B niches. If you are a B2C company, you may be familiar with heavy social networks like Pinterest and Instagram.
Use variable content lengths to increase traffic
There is no magic formula for success in content marketing, so you need to use all the methods. So, change the length and format of your content to make it appealing to different readers. Intersperse is a way to use news content blogs with long content as well as video, infographics and clips given for maximum impact.
Increase site traffic by choosing attractive headlines
Headlines are one of the most important parts of your content. Even the most comprehensive blog post will not be read without a fascinating mark. For example, the authors of BuzzFeed and Upworthy often use twenty different headlines to find the best one that gets them the most traffic, so be careful about your titles before posting.
Divert your attention to the search engine page
Think SEO is passive? Think again! Optimizing your content for search engines is still a valuable practice. So, do you create internal links for new content? In the case of meta descriptions, search engine optimization does not require dating and can help increase your site traffic organically. So always pay attention to SEO.
- Long Tail Target Keywords
If you’ve covered your favorite keywords and keyword databases, it’s time to target long-tail keywords as well. Do not use keywords with long phrases means that if you do not pay attention to them and your content is lost and does not appear in users’ search results.
To increase site traffic, take steps to attract backlinks
Instead of trying to persuade other sites to link to your site (a tedious and lengthy process), create content that other sites will link to and back up without you asking. In fact, you need to know which type of post will attract the most backlinks to you. If you do not know about backlinks, you can read what backlinks are and the do’s and don’ts about it on the site.
- Post to LinkedIn
LinkedIn traffic has become a tool that is much more efficient than attracting backlinks. In fact, the largest professional social network is now a valuable content publishing platform, meaning you have to submit content to LinkedIn on a regular basis. Doing so can increase your site traffic, especially if you have a lot of followers.
Don’t ignore email marketing!
Many businesses focus on attracting new customers through content marketing, which makes them forget about traditional methods. Targeted email marketing for ecommerce can be a powerful tool and even sending a large number of weak emails can significantly increase your site traffic.
Make sure your site is responsive!
Gone are the days when Internet access was restricted to desktops only. Today, more than ever, people use cell phones to access the web, and if you can persuade visitors to come to your site and use their cell phones to get to know you, you will have a lot of success. To do this, you need to make sure that your website is accessible and easily visible on a wide range of devices, including smaller smartphones.
Make sure your site is fast
Have you ever waited 30 seconds for a webpage to open? I must say it is unlikely because we have not done so. In fact, if your site is not fast enough and users are delayed for a long time to enter it, you will definitely lose them. To deal with this, it is best to make sure that your pages are technically optimized, including image file sizes, page structure, and the ability to use multiple plugins. We talked in detail about ways to speed up the site. If you want to know more, you can refer to the relevant link.
Influence the emotions of the community to increase traffic
People always like to express their thoughts and talk to others, so creating a social space on your site is a great way to start a conversation between users with you and users with each other and increase site traffic. Do not forget to manage the social space of your site to ensure that the minimum standards are met.
Check the analysis of your data!
Google Analytics is a valuable source of information about your site that can share accurate information about your most popular pages.
You need to take a good look at the data and analytics of your site and use this information for advertising and content strategies. Pay attention to the posts and the most popular pages. Also check visitor information to see how, where and when they come to your site and how site traffic increases.
Activate on social media to increase site traffic
Take enough time and take active steps to share content through social channels. Do you have a Twitter account? So, join the group discussion with the relevant hashtags. Do your audiences comment on Facebook posts? Know the importance of answering questions and communicating with readers. Then use social media and connect with your fans.
Eliminate poor quality backlinks!
You should know that poor backlinks not only do not have a positive effect on the growth of your site and increase your site traffic, but also cause your site to be known as a low quality site, so do not attract low quality backlinks to your site. On the other hand, abnormal link building cannot help you increase your site traffic, so it is better to avoid these two things so that you can get more audience.
Include videos as part of your advertising strategy!
Text-based content is fine, but video can be a valuable asset in attracting new visitors and creating a more engaging site. The data show that the ability to memorize visual content information is significantly higher than text, meaning that video marketing is a great way to engage and retain your audience while helping to increase your website traffic.
Participate in conferences
In whatever industry you are in, there may be at least one or two major conventions about your business. Attending these events is a good idea and talking about them can bring you a lot of good results and increase your targeted website visitors.
Investigate competitors to increase site traffic
If you do not use software like Targetedwebtraffic.com to track what competitors are doing, you will run into a lot of problems. The software brings together the social functionality of specific sites and content to give you an overview of topics that appeal to readers. Finding what people are reading (and talking about) and simulating this type of content to drive traffic to your website is a key result of competing performance.
